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Electrical Business

Basics of Effective Electronic Communication

Email has become an irrefutably essential tool for swift and efficient communication in today’s highly digital society, especially for business owners. Time is entirely too limited and valuable. Using Email to communicate quickly while on the move or multi-tasking seems like a no-brainer. Messages regarding booking new jobs, connecting with old clients or conversing with employees can be sent and received in a matter of minutes. Utilizing Email for communication can help your business to run smoothly by saving you time and energy. However, if not approached and crafted properly, your Email correspondences could be sending out the wrong message …

Manage Your Leads

In order to increase revenue for your business and have a successful 2011, one of the most important things you can do is to get a handle on your lead management system. Leads are generated in a number of different ways through online marketing, word-of-mouth and advertising campaigns. Following up on leads that result from your marketing efforts is a key part of building a business and making the most of prospective customers. What do you do when you get a lead? Do you have a structured system in place for managing current and past leads? Studies have shown that …

Industry Buff?

eLocal INVITES YOU… to Be Our Next Blog-Off Expert The eLocal Blog-Off Series has taken the Home Improvement Industry by storm. Our first few Blog-Off threads generated an overwhelming number of responses from experts in many fields. We would like to invite you, our contractors, to join this industry-wide conversation. Participating in this new forum will provide you with an innovative, simple way to network and exchange ideas with consumers and fellow businesses. This network will break down professional barriers and create a fund of knowledge with a multi-industry consensus. In each bi-weekly Blog-Off we pose a question that is …

Five Things Customers Want On A Website

It’s clear that one of the most effective ways to put your company’s name in front of customers is on the web. Countless studies have proven that having a company website not only provides value to your company, but is now a standard across most industries. Now, more than ever, customers are searching on the Internet for the services they need.

Rebuilding Together Tradesperson of the Year Contest: Winner Announced

Rebuilding Together, the nation’s leading nonprofit working to preserve affordable homeownership, announced: DAN BROWN AS THE WINNER of its national contest: Rebuilding Together Tradesperson of the Year™ – presented by WD-40. Rebuilding Together partnered with WD-40, On the House with the Carey Brothers, Sears Blue Tool Crew, MainStay Suites and Suburban Extended Stay by Choice Hotels, HGTVPro.com, and eLocal, to find skilled tradespersons that give back to their community and add value to their industry. The Grand Prize winner was chosen after a committee review of nomination essays, a personal interview, and more than 12,000 public votes identified eligible skilled …

Rebuilding Together Announces Six Finalists: In Tradesperson of the Year Contest

VOTE NOW Rebuilding Together, the nation’s leading nonprofit working to preserve affordable homeownership, announced the six finalists in its national contest: Rebuilding Together Tradesperson of the Year™ – presented by WD-40. To find skilled tradepersons that give back to their community…and add value to their industry… Rebuilding Together has partnered with: WD-40 On the House with the Carey Brothers Sears Blue Tool Crew, Extended Stay by Choice Hotels, HGTVPro.com eLocal The six finalists are: Angelo, painter for Joseph Tavone Painting Co Dan, contractor for D. Benjamen Brown Construction Bill, carpenter for Curry Construction Steve, roofer for DryHome Roofing and Siding …

Get Leads Through Direct Mail: Company Spotlight

Company Spotlight: Every so often, eLocal will showcase a business that can be of additional value to its contractors. This time around we are proud to announce our new partnership with JobSite Mailing, a resource for contractors to create direct mail brochures targeting homeowners in a specific area. Job Site Neighborhood Marketing, also known as radius marketing, is one of the simplest, yet most powerful tools in your sales kit. The concept is simple:Take the address of an existing customer, then contact every homeowner in that person’s neighborhood to tell them about the great work you are doing for their …

“Is THAT your Best Price?”: Marketing Advice from Mike Jeffries of Closing Success System

Running a contractor business can be hard. Marketing that business can be even harder. Cue Mike Jeffries. eLocal has recently partnered with Closing Success System, a marketing consultant firm exclusively for contractors. Founded by Mike Jeffries, Closing Success System is dedicated to helping contractors close leads and develop a profitable business. Jeffries agreed to let us in on some of his marketing secrets. Today, he gives contractors advice on using price to close a deal with a new customer. “Is THAT your best price?” It’s a question you’ve probably been hearing a lot more of lately. How do you handle …

Find Green Jobs: Company Spotlight

Company Spotlight: Every so often, eLocal will showcase a business that can be of additional value to its contractors. This month we are proud to announce our new partnership with Green Jobs Ready, an online resource for contractors to find and post green jobs. Green Jobs: Find Green Contractor Jobs, Post Job Openings, and Receive Green Training Green Jobs Ready provides comprehensive information about employment opportunities in the green industry. Whether you are a contractor searching for a job, an employer needing to bring on great talent, or a professional looking to break into the green space, Green Jobs Ready …

Contractors: How to Easily Break into the Solar Industry

These days everyone is looking at efficiency, thinking green, and selling solar. It’s easy to understand why: in 2009 the annual grid-connected solar energy systems in the U.S. grew by 40%, despite a down economy. If you’re a contractor repairing or building houses, your business was likely impacted by the mortgage meltdown. But solar continues to grow. Why? First of all, solar works! More important, tax incentives are strong and homeowners are interested in lowering their energy bills. So how can you get into the business, filling homeowners’ demands for solar energy? What skills do you need? It’s not for …