Email has become an irrefutably essential tool for swift and efficient communication in today’s highly digital society, especially for business owners.

Time is entirely too limited and valuable.

Using Email to communicate quickly while on the move or multi-tasking seems like a no-brainer.

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It’s clear that one of the most effective ways to put your company’s name in front of customers is on the web.

Countless studies have proven that having a company website not only provides value to your company, but is now a standard across most industries. Now, more than ever, customers are searching on the Internet for the services they need.

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Rebuilding Together, the nation’s leading nonprofit working to preserve affordable homeownership, announced the six finalists in its national contest: Rebuilding Together Tradesperson of the Year™ – presented by WD-40.
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Company Spotlight:

Every so often, eLocal will showcase a business that can be of additional value to its contractors.

This time around we are proud to announce our new partnership with JobSite Mailing, a resource for contractors to create direct mail brochures targeting homeowners in a specific area.

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Running a contractor business can be hard. Marketing that business can be even harder.

Cue Mike Jeffries. eLocal has recently partnered with Closing Success System, a marketing consultant firm exclusively for contractors. Founded by Mike Jeffries, Closing Success System is dedicated to helping contractors close leads and develop a profitable business.

Jeffries agreed to let us in on some of his marketing secrets. Today, he gives contractors advice on using price to close a deal with a new customer.

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These days everyone is looking at efficiency, thinking green, and selling solar. It’s easy to understand why: in 2009 the annual grid-connected solar energy systems in the U.S. grew by 40%, despite a down economy. If you’re a contractor repairing or building houses, your business was likely impacted by the mortgage meltdown. But solar continues to grow.

Why? First of all, solar works! More important, tax incentives are strong and homeowners are interested in lowering their energy bills. So how can you get into the business, filling homeowners’ demands for solar energy? What skills do you need? It’s not for everyone, but plumbers, electricians and roofers are well positioned to add this business as a new revenue stream.
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